The Monterey County Film Commission board of directors has elected Daniel Cardenas of Carmel to serve on the board for a three-year term.
Cardenas is a realtor with Coldwell Banker Residential Real Estate in Carmel. Prior to moving to Monterey County he lived in Long Beach, and worked with Warner Bros. Studios in Burbank for 20 years. There he held positions in human resources, post-production, consumer products, and production operations distribution of theatrical for Latin America and Asia Pacific. He also managed 12 worldwide theatrical film distribution releases for New Line Cinema Worldwide.
As director of international sales and acquisitions for In-Focus Entertainment, Cardenas distributed feature films to over 50 airlines worldwide and negotiated film acquisition contracts.
While with Warner Bros., he served as director of professional development for a career development program, Warner Bros. Latinos Unidos, participated in the Warner Bros. mentor program Big Brother, and volunteered with MEND (Meeting Each Need with Dignity) and Wheels for Humanity, providing wheelchairs for Third World countries.
The nonprofit Monterey County Film Commission was established by and is funded in part by the Monterey County Board of Supervisors. It works to attract and facilitate on-location film production for economic development, with an annual average of $4 million direct spend coming to local communities from the film business.
In May, the Monterey County Film Commission took nearly 800 movie-goers back in time to the 1967 Monterey International Pop Festival. It happened via a special screening of D.A. Pennebaker’s
documentary Monterey Pop, the ground-breaking film which blended music and film 50 years ago. Held at Monterey’s historic Golden State Theatre, the event included a talk by Carmel’s professional photographer Tom Gundelfinger O’Neal, who shared behind-the-scenes insights on the festival and those who were capturing its action on film.
The new film incentive bill which was passed last fall will mean 20 to 25% savings for production companies shooting in California. Those productions that get money from the program will have it based on economic activity and jobs impact. To implement the law, there are rules and regulations that are being drawn up by the California Film Commission. Once approved, film productions can apply for awards. A 5% uplift is offered to productions that qualify and will film outside the Los Angeles Zone, in places such as Monterey County.
From the California Film Commission:
The FAA’s permanent regulations regarding the use of drones for commercial use (Unmanned Aircraft Rule – Part 107) will go into effect in August. Until then, the California Film Commission will be reviewing the implications of the new regulations and creating revised guidelines for filming on state-owned and operated properties. Therefore, please check the CFC website at:
Requirements for the Use of Unmanned Aircraft Systems (UAS) When Filming on State Property or call Eve Honthaner at 323-860-2960, ext. 136, to get the latest information on the State’s policies pertaining to the use of drones. Also note that until further notice, both State Parks and Caltrans will be reviewing requests for the use of drones on a case-by-case basis; and if approved, their own guidelines will apply.